I first learned of John Pilch’s research into cultural aspects of the Bible when I was looking for resources to help me understand Luke 12:49. What did Jesus mean about wanting to “cast fire on the earth”? Is this the fire of divine wrath? Is it talking about the work of the Holy Spirit (associated with fire in verses such as Matthew 3:11 and Acts 2:3)? John J. Pilch explains that a better translation would be “light the earth-oven” , and that Jesus is referring to himself as a catalyst for conflict, much as salt acts as a catalyst in the earth-oven.
Pilch’s explanation gives a new meaning to Jesus’ teaching about his followers being the “salt of the earth,” which in the past I had always heard interpreted to refer to salt’s use either as a seasoning or a preservative. I was curious what insights on other passages I could gain from his work, and I decided his A Cultural Handbook to the Bible and decided it would be a good resource to have.